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As an affiliate, link cloaking is something that you will do often in practically all of your marketing tools. When you cloak a link, you hide your hoplink so instead of a URL composed of a string of incomprehensible numbers and letters, what your site visitors or users see is a nice, clean URL or a hyperlinked keyword phrase. When they click on your links, it creates the same effect as clicking on your hoplink.
For example, instead of:
http://245nbj5gg0977slghd824lou.hop.clickbank.net
what your users will see is:
http://www.supersoapmakingsecrets.com
-or-
The Super Soap Making Book
Cleaner links are less dubious and will get you significantly more clicks. Aside from that, some people immediately distrust links that they know will lead them to a sales page and it might take away credibility from your article or review if it’s obvious that you have something to gain from it.
How do you cloak links? Here is a simple html code to create the links shown in the above example:
<a href=”http://245nbj5gg0977slghd824lou.hop.clickbank.net”> http://www.supersoapmakingsecrets.com</a>
<a href=”http://245nbj5gg0977slghd824lou.hop.clickbank.net”>
The Super Soap Making Book</a>
Using articles is one of the best ways to get traffic to your site. There are many advantage to using article marketing. Here are just some of them:
Articles are versatile. You can put them in a lot of places. You can post them to your website, you can submit them to article directories, you can put them in an ezine. You can even compile several articles and turn them into a mini report that you can give the people who subscribe to your newsletter.
Articles get search-engine love! Google and other search engines love articles because they’re exactly the kind of content that users often need when they go online. Search engines are designed to recognize articles and good ones in particular rank really well in search results.
Articles are a great way to build author/web site credibility. They are a great way to show your readers that you are a subject matter expert. Users read your articles to get help on something or to find an answer to a question that’s bothering them. Once you are able to establish your authority on a subject matter, your product recommendations carry more weight. And this can influence the amount of traffic you send and the rate of conversion for the product.
Articles provide you with an opportunity for pre-selling. As an affiliate, the last thing your articles should sound like is a sales pitch. Pre-selling is all about getting your users and readers curious about a product and see how it can possibly help them, too. You achieve this by mentioning the product and how it has helped you solve a problem. To know more about pre-selling, click here.
Now, to get you started, here are some articles that you can use. Feel free to edit these articles and make them your own.
Article #1
Basic Homemade Soap Recipe That Makes Use Of Soap Scraps
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Did you know that soap scraps can be recycled and used to make whole bars of soap again? It’s a fun activity that’s very easy to do. And because no harmful chemicals are used when recycling soap scraps, you can even turn this into a project to keep kids occupied. It’s also a good starting point for soap making newbies to start learning the process of making soap and getting a feel of what it’s like. Here are the equipment you’ll need for this project. Most of these are readily available in your kitchen. Just make sure to clean them properly afterwards and that you don’t leave soap residue on them. You don’t want soap on your food. Blender Cookie mold or cookie press Mixing bowl Knife Measuring cups and spoons Baking pan Here are the ingredients that you need to gather together: 1/2 cup soap scraps 1 to 2 tablespoons of vegetable oil 1 to 2 tablespoons of boiling water 1 teaspoon of your favorite spice for scent (cinnamon, vanilla, ginger, lemon etc.) 1 drop colorant (your desired color) Here’s what you do: 1. Cut up the soap scraps into smaller pieces before putting them inside the blender. Blend together until scraps turn to crumbs. 2. In a mixing bowl, stir together these ingredients: soap crumbs, 1 tablespoon vegetable oil, 1 table spoon of boiling water. If the soap crumbs look very dry, you made add 1 more tablespoon each of vegetable oil and water. 3. Add in your desired scent, then your preferred colorant. Stir the mixture well. 4. Pour the mixture into your baking pan and let it cool under a shade. 5. Once it has cooled, but still soft, use your cookie cutter or molds to cut out different shapes. 6. Set aside for a minimum of 24 hours to let the soap completely harden. Best results can be achieved if you can let the soap stand for 2 to 3 weeks. You can make it more fun by adding ingredients such as finely ground oatmeal or green tea to add texture to your soap. You may add these ingredients together with your preferred scent in step 3. Creating homemade soap is a lot of fun. If you want to know more about how to do this, or if you would like to get easy soap recipes like the one you just read, then check out “The Super Soap Making Book” by Sandy Simmons here: http://www.supersoapmakingsecrets.com |
Article #2
First Aid and Safety Guidelines When Handling Lye
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When creating soap using the hot method or the cold method, handling lye is inevitable. Lye is one of the ingredients used in making soap. It is also known by its other names, such as caustic soda and sodium hydroxide. Lye is a very dangerous chemical. It is considered as an acid. It could cause blindness when it enters your eyes, can cause severe burns when it comes in contact with your skin, and could be fatal when swallowed. Obviously, staying conscious of the safety precautions when working with lye is necessary in order to prevent injury to yourself and to the people around you. Here are some safety guidelines you need to observe when using and storing this essential soap making chemical.
Consult with the saponification value table and compute the amount of lye you need to use, which changes depending on the type of oil you use and its quantity. Even when using recipes, it’s good practice to still double check the computation to make sure that the amount of lye you are using is sufficient (not to little, and not too much) for your recipe.
Here are some first aid you need to know in case of accidents with lye:Mix your chemicals in a well-ventilated area, preferably outdoors. When lye mixes with oils, a vapor is produced which should not be inhaled. When mixing together your lye and water, always add lye to water and never the other way around. This is because lye is acidic and has a higher ph level compared to water, and you should always add the higher ph level chemical to a lower ph level substance slowly. Have apple cider vinegar close by all the time as a safety precaution in case you get lye on your skin or on your clothes. It has properties that can neutralize lye. Milk is another substance that can neutralize lye. Make sure that the materials that you will use and will come in contact with lye are NOT made of iron, cast iron, plastic, aluminum and Teflon because lye will easily corrode these materials. What you should use instead are stainless steel containers. Wear protective rubber gloves, industrial aprons or suit and goggles when working with lye. This is to prevent lye from getting into contact with your skin accidentally. When storing lye, keep it out of reach of children and pets. Be sure to label the container you store lye in appropriately. It should say that the chemical inside is dangerous and poisonous. Always clean up after your done when working with chemicals like lye. Do not leave it lying around. Create a list of the emergency numbers of agencies you can call in case an accident does occur and post them in a place where everybody can see them. When stored, keep away from heat and moisture. Store it in a cool and dry place that is out of reach of children and pets. Lye should be kept in an airtight container. This is because lye easily absorbs moisture, even moisture in the air. 1. If swallowed: Do not induce vomiting. Call for emergency help at once. 2. If it gets into your eyes: Flush you eyes with water for 20 minutes. If you are wearing contacts, first remove your contacts, and then flush your eyes with water. Immediately call for emergency help. 3. If it gets on you skin or clothes: Remove contaminated clothes. Gently wipe lye off of your skin. Pour vinegar over the affected area. Call for emergency help at once. Creating soap can be a fun and safe activity for you to enjoy if you follow the safety precautions when handling the chemicals that you will be using. For more information on how to create soap, the chemicals you need to use and the safety procedures you need to observe, head on over to http://www.supersoapmakingsecrets.com and check out the book “The Super Soap making Book” by Sandy Simmons. It’s a useful comprehensive guide designed for beginner soap makers that contains all the things you need to know to get started. |
Article #3
5 Critical Factors To Setting Up A Successful Soap Business
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Setting up a business is a very big step for a lot of people and it’s not something that is easily done. There are a lot of factors to consider when setting up, and most of the time the investment in terms of time and dollars that you will be putting in is no joke. That is why devoting time and energy to researching your market is a critical step to making sure your business will flourish. So how do you make sure that you have a market for your product, which in this case is home made soap? Or rather, how do you make sure that your product will fill a need of your target market? Here are 5 points to keep in mind when you are doing your preliminary research.
1. Look out for trends. Watching out for trends can help you anticipate what people will want in the future. For example, if you observe that people are becoming more and more conscious of the need to save the environment, maybe you should start developing soap products that are environment friendly. Or if people are becoming even more health conscious, a line of antibacterial and energizing soap products would be a good way to take advantage of that trend.
The opportunities are endless for people who know where to look. To get more insights into how you can start your own soap making business, I recommend you check out the book “The Super Soap making Book” This book talks about how you can create different kinds of soap and soap products (like liquid soaps and bath bombs) and sell them for profit. You can learn more about this book here:2. Check out your competition. Another way to figure out what people want is to look at what’s already selling. You can also try to find out what new products they’ll be offering soon. This will give a good starting point to develop a product that is better or that carries a higher value proposition to your market. 3. Define Your Brand. In order to stand out and appear unique is to develop your own brand identity. Your brand identity is simply who you are and why you are different from everybody else. What will your products stand for? When defining your brand, look not only at the functionalities or physical properties that will differentiate your products, but also at the kind of emotional reaction you want your target market to have to your product. Also, look for the benefits that your target market values the most and let that guide you as to what kind of brand identity you should establish. 4. Focus on service. As more and more products become generic or easy to copy, your level of service becomes an important way to differentiate yourself from the crowd. Do you make it easy for your customers to buy from you? Do you seek out their comments and actively look for ways to exceed their expectations? Will you offer extra services that will keep them coming back for you? These are the things you would want to define to help you succeed in selling your own soap products. 5. Leveraging on the internet and other “FREE” marketing mediums. When reaching your customers nowadays, it’s not always necessary to start out with a brick and mortar store. You can leverage on the power of the internet to sell your products from the comfort of your home. Aside from lower set up costs and investment on your end, you also get access to an international audience or market for your soap products. Aside from using the internet, you could also explore the option of tying up with established merchants who can offer your product to their customers (for example party planners who can recommend your soap as a party favor). This is another way to start your business without too much risk on your part. http://www.supersoapmakingsecrets.com |
Key Talking Points
Are you planning on creating your own articles? That’s great! Here are some key talking points that you can use when talking about the product, The Super Soap Making Book.
1. The Super Soap Making book is written for beginning soap makers and addresses the concerns of people with zero background on soap making.
* You won’t get bogged down by soap making terms or soap making techniques that require fancy equipment.
* You’ll find lots of beginner recipes to help ease you and prepare you for much more difficult recipes that call for more complicated soap making techniques
2. The Super Soap Making Book teaches you how to create your own soap recipes. Learning how to create soap following recipes is fun. But the great part really is learning how to create your own blend of soap. This is essential, especially if you intend to go into business selling soap.
3. This book is not just a book full of fun soap making projects. For those who are looking for tips on how to successfully launch a business selling soap, this book will give you ideas on how to market, package and find customers for your soap.
Creating a review is an effective way to capture relevant traffic. Your goal, when writing a review, is not to close the sale. Your goal is to get your readers interested in the product so that they'll want to learn more by clicking on the link to our sales page.
Writing reviews is also a great way to capture traffic of people who have an intent to buy the product. This is because before people who are about to buy usually search for reviews to learn more about the product.
Here is a sample review you can use. Be sure to put your affiliate hoplink!
What’s So Super About “The Super Soap Making Book”?
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The first step is usually the hardest – but not anymore, thanks to Sandy Simmons’ “The Super Soap Making Book”. If you’ve always been curious about making home made soap, don’t start without this book, and you’ll avoid all the amateur mistakes I did when I was starting out. It’s no secret that soap making is one of the trickiest craft to take on. You need to be meticulous with your measurements which change depending on the type of oils that you plan to use, which directly affect the quality and the properties of the soap you create. It’s fun, but without someone to guide you it’s easy to get lost and for mistakes and accidents to occur. At least that was the case with me when I was starting out. I got instructions off the internet and tried to replicate it at home. Of course, a lot of the free information available on the internet aren’t that complete or reliable. And then along the way I got by with trial and error until I’ve reached this point where I can comfortably tweak recipes to produce soaps to my liking. It really makes a big difference when you have somebody who’s already good at it looking over your shoulder. You really benefit from the experience that they have when they share with you the soap making secrets and techniques that have worked wonders for them. It would cut your learning curve by half at least! It’s definitely much more enjoyable when you’re doing it right and not always scouring around for a way to salvage a disastrous mix. That is why I absolutely love Sandy Simmons’ super book. It’s perfect for the beginning soap maker because it guides you through the basics of soap making. From what to do to what to use to how to do it right. She even gives you the option to use materials that are commonly available at home, so you put off buying expensive materials until such time that you are more comfortable about the entire process. But it doesn’t just stop there. The book also contains tons of soap recipes, ranging in difficulty from beginner to intermediate level, so you are always looking forward to the next soap project. And when you are sufficiently secure in your soap making skill, you can use the book’s saponification index table and start creating your own recipe or customizing the recipes here. For the entrepreneur in you, the book also contains valuable information you need if you plan to turn your craft into an income source. Its discussion on how to set your pricing strategy, how to differentiate your soap products from existing ones on the market, innovative packaging ideas, as well as marketing ideas will really help you hit the ground running. So before you start making your first batch of soap, be sure to check out Sandy Simmons’ “The Super Soap Making Book” first. It’s the best first step you’ll ever make. |
Pay Per Click (PPC) Ads represent a fast way to get relevant traffic quickly. Because it’s not free like all the other marketing tactics, making sure that your ads are effective is essential. You don’t want to be sinking money into ads that don’t work. At the same time, you don’t want to be stuck with average ads - you want superstar ads.
The way to get lots of “superstar ads” is through testing. With the PPC platforms these days, traffic and sales data are easier to obtain. It’s also simpler to create tests to pit your ads against each other and objectively measure and identify the high flyers. Aside from your actual ad copy, you also want to test your keyword selection. You want to make sure that the keywords you are bidding on are the ones with a high rate of return - meaning, they actually generate more sales for you.
Split testing can be easily done within your Adwords account (with Google). Whereas keyword selection can be quickly measured using the integrated reporting tools in your Clickbank account.
Here are some PPC ads that you can use, as well as relevant keywords for each of these ads.
Headline: How To Make Soap
Description line 1: Step By Step Guide
Description line 2: Start Making Soap Today
| how to make a bomb from soap how to make a bomb out of soap how to make a bomb with soap how to make a homemade soap how to make a soap how to make a soap mold how to make african black soap how to make all natural soap how to make antibacterial soap how to make baby soap how to make bar soap how to make bar soap at home how to make bars of soap how to make bath soap how to make bath soap at home how to make beer soap how to make black soap how to make bombs from soap how to make bombs out of soap how to make bubble bath soap how to make car soap how to make car wash soap how to make castile soap how to make castille soap how to make clear soap how to make coconut oil soap how to make cold press soap how to make cold process soap how to make colonial soap how to make cupcake soap how to make decorative soap how to make detergent soap how to make dishwashing soap how to make dog soap how to make dynamite from soap how to make foaming hand soap how to make foaming soap how to make french milled soap how to make glycerin soap how to make glycerin soap at home how to make glycerine soap how to make glycerine soap base how to make goat milk soap how to make goats milk soap how to make green soap how to make hand milled soap how to make hand soap how to make handmade soap how to make handmade soaps how to make hard soap how to make herbal soap how to make homade soap how to make home made soap how to make homeade soap how to make homemade bar soap how to make homemade hand soap how to make homemade liquid soap how to make homemade lye soap how to make homemade soap how to make homemade soap bars how to make homemade soap for kids how to make homemade soap from scratch how to make hot process soap how to make insecticide soap how to make ivory soap how to make laundry soap how to make laundry soap at home how to make lavendar soap how to make lavender soap how to make layered soap how to make liquid soap how to make liquid soap at home how to make liquid soap from scratch how to make lye soap how to make lye soap at home how to make melt and pour soap how to make milk soap how to make napalm with soap how to make natural soap how to make natural soap at home how to make no lye soap how to make oatmeal soap how to make oatmeal soap at home how to make old fashioned soap how to make olive oil soap how to make organic liquid soap how to make organic soap how to make organic soap at home how to make own soap how to make peppermint soap how to make pine tar soap how to make rock soap how to make rose soap how to make saddle soap how to make scented soap how to make shaving soap how to make shea butter soap how to make simple soap how to make soap how to make soap at home how to make soap at home without lye how to make soap balls how to make soap bar how to make soap bars how to make soap base how to make soap bombs how to make soap book how to make soap books how to make soap chemistry how to make soap crayons how to make soap fight club how to make soap flakes how to make soap float how to make soap flowers how to make soap for kids how to make soap from ashes how to make soap from fat how to make soap from olive oil how to make soap from scratch how to make soap kids how to make soap labels how to make soap leaves how to make soap lye how to make soap mold how to make soap molds how to make soap olive oil how to make soap on a rope how to make soap petals how to make soap powder how to make soap recipe how to make soap recipes how to make soap rocks how to make soap sculptures how to make soap video how to make soap videos how to make soap with kids how to make soap with olive oil how to make soaps how to make soft soap how to make sugar soap how to make swirl soap how to make tooth soap how to make transparent soap how to make vegetable soap how to make vegetarian soap how to make washing soap how to make wooden soap molds how to make you own soap how to make your own soap learn how to make soap |
Headline: Homemade Soap Recipes
Description line 1: For Beauty Soap, Liquid Soap
Description line 2: Organic Soap, Bath Bombs, & More
| soap making recipes handmade soap recipes homemade soap recipes natural soap recipes soap recipe soap recipes melt and pour soap recipes homemade soap recipe glycerine soap recipes goats milk soap recipes lye soap recipes liquid soap recipes lye soap recipe soap making recipe soaps recipes cold process soap recipes tallow soap recipes milk soap recipes lard soap recipes glycerin soap recipes beeswax soap recipes goat soap recipes coconut soap recipes laundry soap recipes herbal soap recipes organic soap recipes oatmeal soap recipes scented soap recipes lavender soap recipes honey soap recipes making soap recipes aromatherapy soap recipes bath soap recipes goat milk soap recipe olive oil soap recipe goats milk soap recipe melt & pour soap recipes hand made soap recipes cocoa butter soap recipes palm oil soap recipes coconut oil soap recipes shea butter soap recipes essential oil soap recipes soap recipes olive oil home made soap recipes all natural soap recipes handmade soap recipe honey soap recipe shaving soap recipes handmade soaps recipes goat milk soap recipes olive oil soap recipes castile soap recipes handmilled soap recipes free soap recipes cp soap recipes miller soap recipes hp soap recipes baby soap recipes best soap recipes m&p soap recipes cold processed soap recipes rebatch soap recipes cold soap recipes cold pressed soap recipes whipped soap recipes |
Headline: Guide to Make Soap
Description line 1: Learn how to Make Glycerin Soap,
Description line 2: 100% Natural Soap Recipes and More
| make natural soap soap making make your own soap making soap how to make soap make liquid soap how to make your own soap make soap easy soap making soap making recipe soap making recipes natural soap making soap making supplies how to make natural soap how to make homemade soap make soaps make soap at home make soap mold make soap lye make soap molds making soap without lye make bath soap make glycerin soap make handmade soap make homemade soap making herbal soap making handmade soap make lye soap making lye soap making goat milk soap glycerine soap making liquid soap making olive oil soap making soap making kits soap making ingredients soap making classes soap making tips soap making troubleshooting soap making books organic soap making cold process soap making melt and pour soap making glycerin soap making colonial soap making soap making business soap making molds how to make handmade soap how to make glycerin soap how to make organic soap making soaps how to make lye soap how to make soap at home making soap at home make melt and pour soap make milk soap make oatmeal soap make coconut oil soap make laundry soap make lavender soap make shea butter soap make cold process soap make organic soap making homemade soap make goat milk soap make goats milk soap make olive oil soap make castile soap make glycerine soap make shaving soap soap candle making wholesale soap making supplies soap making instructions soap making procedure soap making forum hot process soap making soap making process how do you make soap how to make soaps how to make liquid soap make soap from scratch make soap from old soap make soap bars make soap kids how make soap make soap easy howto make soap making soap from soap used to make soap hot to make soap recipe to make soap make soap without lye learn to make soap ingredients to make soap making soap from scratch fight club making soap making soap supplies making soap lab kids making soap making soap chemistry making soap recipes making soap lye recipes for making soap lye for making soap can you make soap without lye making soap from glycerin making soap with kids recipe for making soap making soap with glycerin making soap with lye |
When it comes to making your marketing tools relevant and visible to search engines, learning how to use keywords is essential.
What are keywords? These are the words or phrases that people type in the search boxes of search engines as they try to find the information that they’re looking for. For each topic, there are hundreds, if not thousands of keywords that are available. As an affiliate marketer, you need to identify and evaluate these keywords to find the best ones.
To identify keywords, first draw up a list of keywords that you think people are using to find information on soap making. Once you have this list, use the free tool from Google that allows you to get a list of related keywords. This report comes with data on how many search terms each of these keywords are getting each month. You can access the tool here:
Now, on to the more difficult task of evaluating which keywords are better. Aside from looking at the keyword and getting an idea of the intent behind the search term, you can also look at the number of pages in the Internet that are targeting the same keyword.
To do this, go to google.com and type the keyword in the search box, making sure to put it in quotation marks.
Hit search. When the results are out, look at the upper right portion of the page, the one right above the PPC ads. It’s the one that says, “10 out of 50,000 pages”. This tells you how many pages are competing for that keyword.
Like I’ve mentioned earlier, keywords are essential in almost all of your marketing activities. You use it in articles, in PPC ads... basically in all the content you create that you want to be ranked well by search engines.
Graphics that support your site content is a great way to drive traffic. Note however that these graphics (ebook image and banner ads) work best when used together with other marketing tools such as reviews or articles. When they support your message, the can help drive interest and clicks.
To use any of these images, first right click and choose “save as” or “save target as” to download a copy of the image to your computer. Once you have your copy, you can upload it to your site and put your hoplink.







Using videos are a great way to engage the people who visit your site. Videos make it easier for your visitors to access the information they need without having to read through paraphraphs of text. Videos also make use of visuals that can make your message more interesting and can give it more life and greater emphasis.
Here are 2 videos that you can download and use to promote "The Super Soap Making Book"
Video #1: Dangerous Chemicals in Commercial SoapThis video talks about the dangerous chemicals that are found in comemrcial soap. When we make our own soap, we avoid these chemicals and additives, and we can make sure that all the ingredients found in our soap are wholesome and of high quality
.
Click here to download this video.
Video #2: A Look Inside 'The Super Soap Making Book'This video gives prospective book buyers a look into the ebook. The goal of this video is to show them exactly the kind of information they can expect when they get a copy of 'The Super Soap Making Book'.
Click here to download this video.
If there’s a secret weapon that every affiliate marketer should learn to use, it would be eMail marketing.
Why do I call it a secret weapon? Because unlike other marketing tools, eMail marketing allows you to send messages targeted specifically to your subscribers. It’s a more intimate way of communicating with your users. It’s a message that’s just between you and each of your subscriber.
This very personal means of communicating makes eMail marketing a powerful tool. You start by encouraging people to sign up to receive eMail from you. You can do this by offering information that they can receive if they sign up to receive your mail.
We have such a report that you can use. It’s called “How To Make Competitive Soap Products”. It’s free and rebrandable, and you can tweak it a bit if you like and give it away as an incentive for your users to sign up. This is one of the perks of signing up to our Soap Making Secrets Super Affiliate Program, which you can do here.
Now, if or when you have a list of subscribers to email to, you start communicating with them. To help you out, here are sample Welcome eMails and Follow Up eMails that you can use.
eMail #1
Subject Line: Not another batch of failed soap!!!
| Dear {firstname_fix} A lot of people CLAIM that making soap is easy. But those people who’ve actually tried it will often tell you that it’s more complicated that you think. It’s unbelievable, but there are just so many places where you can screw up. You can screw up in your choice of ingredients, or your choice of equipment. (anybody else made the mistake of using plastic molds??). You can screw up the proportions of ingredients that you use. You can also grossly miscalculate the time you need to let the mixture brew or to let it cool. If you are anything like me, you’d be scouring the Internet, looking for free recipes and free tutorials on soap making. Trust me, that’s the easiest way to get WRONG advice. I’ve been getting it wrong until I decided to get a copy of The Super Soap Making Book. Yes, shock, I actually bought something! :D But it was worth it because this book gave GOOD advice, easy instructions, and recipes that actually turn out well. One of the first recipes I tried was the 10 minute liquid soap recipe. It took me 20 minutes including the time to get all the ingredients ready. And on my first try - success! So, for those of you who are tired of trial and error, who would like something that will actually work, my advice? Invest in good advice. You can start by clicking here: http://www.supersoapmakingsecrets.com Talk soon, You Name |
eMail #2
Subject Line: Turning Fun Soap Making Hobby Into a Profitable Business
| Dear {firstname_fix} Soap making is a fun hobby to get into. It’s really fulfilling creating your own signature soap. I know a lot of people who really enjoy it and use it as a medium to express their creativity. But did you also know that selling soap is one of the best businesses that you can go into? Even with a lot of commercial soaps being sold, there’s still a good niche in specialty soaps and homemade soaps. And the best thing about it is that it’s something you can start with a small capital and in your backyard. If you’ve been making soap for a while and would like to know more about turning it into a profitable business, there’s a book I’ve recently checked out that talks just about that. It’s called “The Super Soap Making Book” by Sandy Simmons. You can read more about it here: http://www.supersoapmakingsecrets.com What I really liked about this book is that it helps you focus and think about the important decisions you have to make to make your soap competitive and profitable. Things like costing and pricing, packaging, where and who to sell to, how to make your product unique, rules and regulations you need to be aware of, and more are covered. If you’re looking to go into making soap and turning it into a business, this is the best place to start. Talk Soon, You Name |
eMail #3
Subject Line: Who’s Ready To Start Making Soap?
| Dear {firstname_fix} For those who would like to learn how to make soap, but don’t have the faintest idea how to nor the time to attend a class, there’s good news! I’ve recently discovered a new book on the topic of soap making that’s perfect for the modern soap maker. “The Super Soap making Book” is a super book researched and written by Sandy Simmons. It’s a complete guide for the soap making newbie and is guaranteed to keep you occupied with projects for months with its substantial collection of soap recipes. You can read more about the book here: http://www.supersoapmakingsecrets.com What I liked about this book is that it’s so easy to follow. That’s probably because it assumes zero background in soap making from its readers. Resources like lists of materials and equipments you’ll need depending on your preferred soap making method is listed, and basic soap recipes for your first few tries are available too. Once you feel more comfortable with your skill level, you can then do the more complex recipes. The book also provides a saponification index table. This is a table that tells you how much lye you need depending on the amount and type of oil that you will use in your soap. That means, with this table, you can even customize the soap recipes she shares or create your own recipes! And for the budding soap entrepreneurs out there, this book is just perfect! “The Super Soap making Book” discusses relevant and important topics such as what you need to set up a business, how to define your pricing strategy, how to find a market for your soap products and how to stand out from competition. I encourage you to take a look at this amazing book. Click on this link to learn more: http://www.supersoapmakingsecrets.com Cheers, You Name |
Another way of using eMail Marketing and getting people to sign up to your newsletter is to offer an eMail mini course. Here is an eMail mini course that you can use to gather subscibers and to promote "The Super Soap Making Book" to a market of relevant people.
This 10-part mini course is written for people who would like to learn how to set up a soap business. Download it. Edit it so it's written in your own voice. This is yours to use to promote our product.
Soap Business 101
10-Part Email Mini Course
Blogging is also a fantastic way to draw people to the product. There are many styles that you can use and many angles you can write from. You can talk about your opinion of the Super Soap Making Book, or perhaps your own personal experience of the book (a recipe you’ve tried or soap marketing techniques from the book that you’ve applied). Or you can also talk about a dilemma that some of your users could be experiencing and how this book can help them with it.
Here are some blogs that you can use or pattern your own blog posts on:
Blog Post #1:
Title: The Soap Making Diaries
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I’m finally doing it - making my own soap. I know I’ve talked about it several times, how much I wanted to give soap making a try. It certainly raised a few eyebrows when my husband found out what I was up to. Well, he had always known that I want to learn how to make soap. But with my schedule, he didn’t think I was going to actually get to it. So big surprise when he saw me downloading audio files on soap making. I got the ebook and audio book package of “The Super Soap Making Book” by Sandy Simmons. I decided to go with the audio version because I can save the files on my iPod and “listen” to the book as I move around the house. That’s the only way I can get the book done! So, I did this over the weekend. I’m now midway through the audio and on this chapter on recipes. So far, the instructions sound simple enough. Well, I’m heading off to get some groceries tomorrow. I’ll be getting some ingredients I’ll need to attempt my first soap recipe. I’m trying out the 10-minute liquid soap recipe. Let you know how it goes! :) |
Blog Post #2:
Title: 10-Minute Liquid Soap Recipe
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Okay, so this morning, I finally mixed my first batch of soap. I followed the 10-Minute Liquid Soap Recipe found in Sandy Simmon’s “The Super Soap Making Book”. Since the recipe allows you to choose your own essential oil, I decided to go with lavender. Grating the bar of soap took me all of 10 minutes already! Well, so much for making soap under 10 minutes. But once all my ingredients were ready (soap bar grated, water boiling), it was easy to mix everything. If I timed myself from this point on, then yes this recipe just takes 10 minutes. So far so good. The recipe is pretty straightforward. And the results were, of course, fantastic (round of applause!). Will try more! Keep you posted. |
Blog Post #3:
Title: Selling Soap - Any Buyers Out There?
| For the past few days, I’ve been trying out the recipes and even experimenting on recipes of my own for making soap. I’m having so much fun, and I think I’ve made enough soap to last us till the end of the year! I’m actually thinking about setting up a small business selling soap. Of course I’d have to perfect my recipe some more and make it even more unique. It would be a perfect part time business for me since I can create soap on my spare time, and market it from home. How to start and set up a soap business is actually one of the topics discussed in The Super Soap Making Book. I’m re-playing this chapter a lot lately and doing a lot of research on the internet. I’m learning a lot about what I need to do for a successful debut, things such as packaging, deciding on a unique selling proposition, pricing and costing and so much more. I’m not sure if I’ll be as successful selling soap as I am making it. But it’s definitely something I want to try. You’ll buy from me, won’t you? :) |
Blog Post #4:
Title: Top 5 Home Based Businesses You Can Start Today!
| I know a lot of you are looking for ways to augment your income, but for one reason or another, need to stay home as well. Here are the top 5 home based businesses that you can do on a part time basis, and best of all, are easy enough to start immediately! #1 Soap Making Soap making is a craft that a lot of people find to be soothing and fulfilling. Soap is an affordable luxury that a lot of people indulge in, making specialty soaps one of the most lucrative industries that you can go into. There are also a lot of guides and resources out there that promises to help you learn the ropes of making soap or going into the soap business. One such guide is “The Super Soap Making Book” by Sandy Simmons. #2 eBay Selling This is another business that you can easily set up from your home. There are a lot choices open to you in terms of what to sell. You can sell used stuff from your house. You can also sell brand new merchandise. Once you’ve identified what you want to sell, look for suppliers that can provide you with those items inexpensively. Take photos, write an accurate and appropriate description, and you’re set to sell on eBay. #3 Internet affiliate marketing This is another way to make money online which you can do from home. Affiliate marketing is a system where you help websites promote their products and in return for successful referrals, you get a percentage of sales. Most affiliate programs have guides to help even those who are new to it. #4 Babysitting Services For those who enjoy being with children, offering babysitting services to your neighbors is another way you can earn while staying home. If you intend to do this, you may need to re-arrange the furniture in your home to make sure it’s child safe and child friendly. You also need to stock up on things to entertain kids and keep them busy. #5 Tutorial Services This is a great part time, home based business for those who love teaching kids. You can offer to help your neighbor’s kids with their homework. During summer vacations, you can offer advance lessons. The kids can be dropped off at your house right after school, and fetched right after they complete their assignments or lessons. |
Blog Post #5:
Title: Soap Making for Beginners
| I’m often asked by those who are just starting out on how they can learn to become good at making soap. So today, this blog post is dedicated to all you newbie soap makers. Personally, I learned how to make soap from my mom. It was something I saw her doing while I was growing up. So it was easy for me to get into it. But for those who are not as fortunate, here are the things you can do to learn this skill. Search the internet. You can easily google information on the basic steps to making soap, or the various types of soap making techniques that you can use. All you need is patience to sift through the many sources of information out there and a bit of caveat emptor, because not everything you read in the net is accurate. Sign up and join a soap making class. For those who would like to be guided through the soap making process by a live instructor, then signing up for a class is the way to go. Get a book or a guide. For those who want to learn but don’t have the time to join a class, or would like to learn at their own pace, getting a book or a guide can really help. Even those who’ve already joined classes often find that having a book helps them practice and improve their soap making techniques. There are plenty of books written on the subject matter. But for newbies, the best one that I’ve seen is Sandy Simmon’s “The Super Soap Making Book”. I like the fact that this downloadable book contained plenty of easy soap making recipes that beginners can really practice on. |
Social networking media like Facebook and Twitter can also be used as marketing tools. It’s easier to influence people in your social network because they already know you and trust you. Keep in mind though that your main goal is to get them interested and create some goodwill for the product, and not to give a sales pitch.
Here are a few Twitter feeds that you can use. You can link these feeds directly to the sales site using your hoplink, or you can also link it to your website with an article that has your hoplink.
Twitter Feed #1: Reading “The Super Soap Making Book” by Sandy Simmons.
Twitter Feed #2: Busy making bath bombs right now... Who wants to try ‘em?
Twitter Feed #3: Just did a review of “The Super Soap Making Book”. Awesome!
Twitter Feed #4: Soap = $$$?? Unbelievable!
Twitter Feed #5: I’m not being practical. I’m just vain. And so I make my own soap.
For those of you who are new to affiliate marketing, or who would like to get fresh ideas on how to promote The Super Soap Making Book, here are some downloadable reports that you can use.
Just right click on the link and choose "Save Target As" or "Save Link As" or "Save As" to save a copy of the file to your computer. These files are in PDF: